Sibel AkcekayaJan 24, 20202 minHow to Measure Performance of Digital ChannelsIn order to measure digital channel performance of our products , we first need to know our digital channels well. This requires 2 step...
Sibel AkcekayaAug 4, 20154 minMarketing Teams Need ReinventionEverything happened so quickly. Digitalization traveled like light, It was faster than anything. Most of the people, organizations,...